http://yellowdogmarketing.com en-us Wed, 16 Jan 2008 18:00:00 GMT Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com Yellow Dog Marketing is a directory of internet marketing information. Gain access to all the pieces of the internet marketing puzzle. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com http://.yellowdogmarketing.com/copywriting.html Copywriting is the art of grabbing and maintaining the attention of the reader and motivating them to take the action you want them to take. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/copywriting.html http://.yellowdogmarketing.com/keywords.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/keywords.html http://.yellowdogmarketing.com/keywords-2.html Keywords play a great role in how popular (or unpopular) your website is in the internet. Here are three steps for using and picking keywords for internet marketing purposes. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/keywords-2.html http://.yellowdogmarketing.com/site_map.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/site_map.html http://.yellowdogmarketing.com/blogging.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/blogging.html http://.yellowdogmarketing.com/blogging-1.html Blogging has become popular in a relatively short time. Anyone who looks after a blog, writes for and maintains it is said to be Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/blogging-1.html http://.yellowdogmarketing.com/social_networking.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/social_networking.html http://.yellowdogmarketing.com/social_networking-1.html Basically, a social network is made up of individuals or organizations that are connected through various social contacts ranging from casual acquaintances to family members. Social networks are established to encourage connections and communication to occur on a wide variety of levels. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/social_networking-1.html http://.yellowdogmarketing.com/myspace-1.html These days it seems like anyone who is anyone is on MySpace. In a short time MySpace has literally exploded from just a few members to millions of members around the world. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/myspace-1.html http://.yellowdogmarketing.com/myspace-2.html MySpace is an online community where users have the opportunity to create websites where others can view personal information about them and contact them. However, savvy Internet marketers have found MySpace can also be used to advertise products or service or for the purpose of self promotion. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/myspace-2.html http://.yellowdogmarketing.com/web_forum.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/web_forum.html http://.yellowdogmarketing.com/web_forum-1.html A forum is usually defined as a medium or area of open topics where users can post their comments, opinions and helpful tips to other users. Most sites offer free registration to their forums of open discussion, allowing their clients or users a place to gather together. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/web_forum-1.html http://.yellowdogmarketing.com/social_bookmarking.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/social_bookmarking.html http://.yellowdogmarketing.com/social_bookmarking-2.html Social Bookmarking could be one of the best things that ever happened to websites and blogs. Basically Social Bookmarketing sites allow users to create a set of content bookmarks. These bookmarks are organized by tags, which are (usually) arbitrary words or phrases the user can assign to content. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/social_bookmarking-2.html http://.yellowdogmarketing.com/social_bookmarking-1.html What is tagging? Tags are basically keywords. A tag can be a category or a subject. When we talk about tagging, all we are basically referring to is how you summarize what your webpage or site is about. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/social_bookmarking-1.html http://.yellowdogmarketing.com/affiliate_marketing.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/affiliate_marketing.html http://.yellowdogmarketing.com/affiliate_marketing-2.html While a great deal of what you see advertised as hugely successful get rich quick schemes are actually only hollow promises, there are real online businesses that succeed. One of the most promising at home career opportunities is affiliate marketing. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/affiliate_marketing-2.html http://.yellowdogmarketing.com/affiliate_marketing-1.html One of the most effective and powerful ways of earning some money online is affiliate marketing. This form of marketing allows everybody a chance to make a profit through the Internet, even without their own product. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/affiliate_marketing-1.html http://.yellowdogmarketing.com/search_engine_optimization.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/search_engine_optimization.html http://.yellowdogmarketing.com/search_engine_optimization-5.html Search engine optimization is the art of employing certain methods which, in the end, have the intent to move your own website as high as possible in the search results for specific keywords or keyword phrases. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/search_engine_optimization-5.html http://.yellowdogmarketing.com/adsense_publishing.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/adsense_publishing.html http://.yellowdogmarketing.com/adsense_publishing-1.html AdSense is a great program that allows webmasters to earn income through ad revenue by doing absolutely nothing but post content. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/adsense_publishing-1.html http://.yellowdogmarketing.com/pay_per_click.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/pay_per_click.html http://.yellowdogmarketing.com/pay_per_click-1.html If you are new to online marketing you are probably in a state of bewilderment with some of the lingo. When you venture into new circles it is natural to experience moments of confusion. Pay Per Click advertising fits in here, but don Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/pay_per_click-1.html http://.yellowdogmarketing.com/pay_per_click-2.html Overture was the first big search engine to introduce pay per click advertising. The website customer opened an account and was only charged whenever his listing was clicked on. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/pay_per_click-2.html http://.yellowdogmarketing.com/linking.html According to Wikipedia, backlinks \"are incoming links to a website or web page. The number of backlinks is an indication of the popularity or importance of that website or page. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/linking.html http://.yellowdogmarketing.com/linking-1.html Competition on the Internet is stiff! Millions of results are returned in Google when a search is conducted for any specific item, keyword, or area of interest. To have your webpage found through a search engine, and noticed on the world wide web in its current state of evolution, you need backlinks, and a lot of them. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/linking-1.html http://.yellowdogmarketing.com/linking-2.html Building backlinks to your website is highly recommended in the Internet marketing community these days. This practice is especially helpful for the purpose of drawing organic (read \"free\") traffic to your website. And, if you don Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/linking-2.html http://.yellowdogmarketing.com/linking-3.html What do I need to do to get Internet surfers to my website? One answer to that question is backlinks! So, precisely what do we mean by backlinks and precisely what do backlinks have to do with attracting traffic to my website? Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/linking-3.html http://.yellowdogmarketing.com/copywriting-2.html Whether you’re selling a product or service, the 10 tips below are your keys to writing great copy that communicates and persuades ... to get results! These guidelines can apply to most any form of consumer marketing communications: sales letters, brochures, web copy, or direct mail. As long as your goal is to elicit a reaction from your reader, you’ve come to the right place. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/copywriting-2.html http://.yellowdogmarketing.com/copywriting-1.html Copywriting plays a vital role in online business and acts as an effective marketing tool to promote your products and services. Using proper techniques and blending of elements, copywriting can bring you a fortune. For best results, keep these simple rules in mind Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/copywriting-1.html http://.yellowdogmarketing.com/keywords-1.html Ask any seasoned professional about online marketing and you will be told that it is necessary to use keywords that aim at potential customers, which beg the question, what the best keywords are and how important are they? What you need to do is to try the long-tail keywords, which are three or four keyword phrases, which are extremely closely related to what you are selling. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/keywords-1.html http://.yellowdogmarketing.com/list_building.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/list_building.html http://.yellowdogmarketing.com/list_building-1.html If you have ever tried to build an opt-in list out of thin air, you already know how difficult it can be. There are quite literally dozens of excellent tools and techniques available for generating traffic and building an opt-in list for your website. This article provides some useful tips on how to build a profitable and responsive opt-in list but without having to depend on pay-per-click or money-hungry marketers. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/list_building-1.html http://.yellowdogmarketing.com/list_building-8.html You hear and read it so much, it is like a mantra. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/list_building-8.html http://.yellowdogmarketing.com/information_products.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/information_products.html http://.yellowdogmarketing.com/information_products-1.html This is the era of the intellectual. One of the best things you can own is intellectual property. People turn to the Internet to find specialized knowledge about specific topics. They are starving for information. Those who can provide them a solution to their problems may capitalize on it and make literally fortunes. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/information_products-1.html http://.yellowdogmarketing.com/information_products-2.html Selling products or services on the Internet isn Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/information_products-2.html http://.yellowdogmarketing.com/viral_marketing.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/viral_marketing.html http://.yellowdogmarketing.com/viral_marketing-1.html Viral marketing is an Internet marketers dream. If you have a product, service or web site that youd like to draw attention and traffic to, then viral marketing can help you enormously if you plan it properly. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/viral_marketing-1.html http://.yellowdogmarketing.com/viral_marketing-2.html You may have heard of Viral Marketing before, but what does it mean, and can it possibly be a good thing? Anything to do with a virus, either in the human body or on your computer is usually looked at as something bad. Once you get a virus, it grows, unless you do something to stop it. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/viral_marketing-2.html http://.yellowdogmarketing.com/testing_and_tracking.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/testing_and_tracking.html http://.yellowdogmarketing.com/tracking_and_testing-1.html Proper testing and tracking can give you the most accurate and reliable answers to virtually any marketing question that arises. You can then make important marketing decisions based on facts, instead of theory or guesswork. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/tracking_and_testing-1.html http://.yellowdogmarketing.com/tracking_and_testing-2.html Who is your target market? What makes them buy or sign up with an organization? The easiest and cheapest way for you to find the answer to these two questions is through testing and tracking. These methods will highlight your advertising strengths and weaknesses and allow you to maximize your marketing dollar. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/tracking_and_testing-2.html http://.yellowdogmarketing.com/article_marketing.html Article marketing is a form of advertising in which an Internet marketer submits an article related to his or her website theme or product to an article directory for syndication. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/article_marketing.html http://.yellowdogmarketing.com/article_marketing-1.html You have created your online business website. Your product inventory is in place, every button and link is working the way they should be, everything is perfect. Except that no one is visiting your site, therefore no one buys your products. Why? Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/article_marketing-1.html http://.yellowdogmarketing.com/article_marketing-2.html If you think writing articles is difficult, think again. I used to think I couldn Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/article_marketing-2.html http://.yellowdogmarketing.com/article_marketing-3.html As a website designer, developer and marketer, I get many requests for low-cost web site promotion techniques. Promoting a web site by writing and submitting articles is my number 1 answer. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/article_marketing-3.html http://.yellowdogmarketing.com/article_marketing-4.html Writing and submitting articles has now become two of the most powerful and effective ways to get laser targeted, on topic traffic to your websites. Many webmasters are using this technique to gain thousands of one way back links and on topic laser targeted traffic to their niche websites. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/article_marketing-4.html http://.yellowdogmarketing.com/newsletters.html Ezines are electronic newsletters which are delivered via email to people who subscribe to them. There are ezines or newsletters available on just about any topic imaginable. Ezines can be very profitable, since the content, besides being very targeted to the readers, can also contain promotions and recommendations for products or services related to the topic. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/newsletters.html http://.yellowdogmarketing.com/newsletter-1.html It’s obvious but true that your newsletter can only be effective if people bother to read it. Nowadays we are all drowning in an excess of information that comes at us in all directions and in all forms so this really is the biggest obstacle you have to overcome. To persuade your audience to read what you have to say, you should follow some basic rules. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/newsletter-1.html http://.yellowdogmarketing.com/ezines-1.html Advertising in Ezines has proven to be a very cost-effective way to market. You can reach a large audience for little investment and the exposure usually happens very quickly. Most Ezines will tell you what their requirements are for advertising. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/ezines-1.html http://.yellowdogmarketing.com/ezines-2.html If you Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/ezines-2.html http://.yellowdogmarketing.com/plr.html Private Label Rights can be offered with almost any type of information product -- articles, ebooks, graphics, software, and more. PLR is basically a license that the purchaser gets when buying the product. The license generally gives the new owner the right to use the material for their personal use, including modifying it and claiming authorship. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/plr.html http://.yellowdogmarketing.com/plr-2.html Private label rights take an article or an ebook and turn it around into something that you can say that you have written. At first glance, that sounds great, doesn Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/plr-2.html http://.yellowdogmarketing.com/plr-3.html Defining Private Label Rights (PLR) sounds simple, and it can be. But when you add Master Resale Rights and Full Master Resale Rights into the mix...it can get a bit confusing. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/plr-3.html http://.yellowdogmarketing.com/rss.html RSS is a technology that formats syndication (distribution) of content over the Internet. It seems more complicated that it really is, but it can take a while to catch on. Once you do catch on, the concept seems easy. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/rss.html http://.yellowdogmarketing.com/rss-1.html Why is RSS So Magical? The answer is simple: RSS is news you choose. How Does it Work? Publishers and webmasters provide content and news in an RSS feed. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/rss-1.html http://.yellowdogmarketing.com/rss-2.html Considering the ever-increasing support for RSS in online communities, we have compiled a list of resources and products that will benefit webmasters, web surfers and publishers in their quest to understand the power of RSS. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/rss-2.html http://.yellowdogmarketing.com/auto_responders.html Auto responders are emails that are automatically sent to a visitor on your website after they have filled out a form, whether to purchase a product, opt in to your newsletter, or contact you with a question. The auto responder message serves as an acknowledgement of the visitor Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/auto_responders.html http://.yellowdogmarketing.com/auto_responders-1.html Well, another week goes by and more people have signed up to my email list. And the software I use to manage my email list is my auto-responder. Your auto-responder is one of the keys to the Internet marketing Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/auto_responders-1.html http://.yellowdogmarketing.com/auto_responders-2.html Computers and websites can be very impersonal. Auto-responders were developed to help you make sure that your website customer knows how much you appreciate their business. They replace the smiles you would give them on a one-to-one basis. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/auto_responders-2.html http://.yellowdogmarketing.com/authority_sites.html Authority sites are those considered to be experts on their topics. They are built on content and links, often providing an exhaustive collection of information on their specific topic. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/authority_sites.html http://.yellowdogmarketing.com/authority_site-1.html If you ever stop and really think about what attracts Google you will realize that Google wants to deliver up the most authoritative websites that it can on any given topic to each and every searcher that uses its wonderful search engine. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/authority_site-1.html http://.yellowdogmarketing.com/authority_site-2.html If you bookmark a site because it holds a great deal of information on the niche or topic you are interested in that site is probably an authority site. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/authority_site-2.html http://.yellowdogmarketing.com/authority_site-3.html If you Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/authority_site-3.html http://.yellowdogmarketing.com/video.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/video.html http://.yellowdogmarketing.com/video-1.html While many Internet marketers rely solely on text marketing, there are some that are moving into a modernized way of marketing. This method is through web videos, and it is quickly becoming one of the most vital ways for an Internet marketer to get information about their product or service to their customers. But why is web video so vital to the Internet marketer? Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/video-1.html http://.yellowdogmarketing.com/video-2.html If you are interested in making web videos, than you can actually turn a profit by doing so. This may sound difficult; however, it is very easy to start making money through web videos. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/video-2.html http://.yellowdogmarketing.com/video-3.html When you use software to help with your web video you are able to create videos that are interesting, entertaining and good-looking. This is because with web video software they will take all of the guesswork out of creating a video, and will allow you to think more about the content you want to make, and not how you Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/video-3.html http://.yellowdogmarketing.com/video-4.html When you Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/video-4.html http://.yellowdogmarketing.com/video-5.html There are several things that you must have in order to make your web video look professional, and entertaining to watch. Of course, the main items that you must have in order to make a web video are a digital video camera and a computer. While there are literally hundreds of different types of digital cameras out there that will record decent video, there are some that are way better than others. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/video-5.html http://.yellowdogmarketing.com/video-6.html When you are searching for locations to post your web video, you will want to ensure that they have enough daily traffic to give your video a chance to shine. Of course, there are plenty of websites that will allow you to have this exposure, they key is putting your video on the right sites. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/video-6.html http://.yellowdogmarketing.com/podcasting.html Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/podcasting.html http://.yellowdogmarketing.com/podcasting-1.html Podcasting works like a radio. Once you have chosen a station, you are easily connected to your favorite songs every time you hook on that station. Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/podcasting-1.html http://.yellowdogmarketing.com/podcasting-2.html Podcasting can even be used to make money over the Internet. If you Wed, 16 Jan 2008 18:00:00 GMT http://.yellowdogmarketing.com/podcasting-2.html